comercio moderno recursos
Mexico’s leading department store HEMSA fuels growth with new technology in stores
SkillNet helps HEMSA deploy new hardware and software from Oracle Retail to drive integrated customer experience
Mexico is witnessing an unprecedented retail growth. Mexican retailers’ association ANTAD reported recently that same-store sales in March, including newly opened stores, rose 4.8 percent compared to same period last year.
Department store HEMSA has stayed ahead of this growth. It has been adding new stores consistently over the past several years. With a total of 24 stores now, HEMSA sells a wide range of merchandise across apparel, health, beauty, home appliances, electronics, toys, gifts and school supplies.
HEMSA’s growth is rooted in its commitment to deliver modern customer experience. To drive this, it took help from SkillNet and Oracle Retail. SkillNet’s Latin American team of experts deployed Oracle Retail XStore Point of Service and Oracle Retail Customer Engagement software on top of Oracle Workstation 6 digital engagement devices in all the stores. SkillNet integrated the new system with the payment infrastructure, to comply with Mexico’s regulations and to enable HEMSA’s customers to pay for goods and services in a single transaction. The new store applications were tightly coupled with HEMSA’s enterprise systems in the backend for seamless store operations.
Equipped with best in class technology, HEMSA is ready to delight its customers with superior in-store experience.