Novo varejo recursos
Customer Acquisition and Engagement for Retail and Consumer Goods | Session @ Oracle OpenWorld
Monday, October 2, 2017
3:15 p.m. – 4:00 p.m.
Park Central (Floor 2)
Join SkillNet’s Vice President of Global Solutions, Antonio Alvaro, and Oracle’s Peter Bambridge for this Oracle Open World session that discusses how digital channels and consumer behavior have transformed the shopping experience, presenting more moments of truth when a consumer’s business can be won or lost. Just about every company is trying to crack the code on optimizing advertising and marketing in customer journeys across the digital world and the physical store. Leaders approach this from the point of view of the consumer journey. This session describes and demonstrates an Oracle Cloud industry solution to the problem of customer acquisition and engagement. SkillNet will explain its approach to ensuring customers deploy the solution with an eye on rapid value creation and achieving business outcomes.