{"id":2342,"date":"2023-01-03T08:15:35","date_gmt":"2023-01-03T08:15:35","guid":{"rendered":"https:\/\/www.skillnetinc.com\/?post_type=case-studies&#038;p=2342"},"modified":"2026-01-21T14:52:32","modified_gmt":"2026-01-21T14:52:32","slug":"hemsapartners-with-skillnetto-improvecustomer-engagement","status":"publish","type":"case-studies","link":"https:\/\/www.skillnetinc.com\/es\/resources\/case-studies\/hemsapartners-with-skillnetto-improvecustomer-engagement\/","title":{"rendered":"HEMSA partners with SkillNet to improve customer engagement"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"block-d14344af-76c2-45c9-aa6c-bc80970fd6e8\"><strong>Mexican Retailer HEMSA partners with SkillNet to improve customer engagement &amp; in store experiences<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-74bdd40c-a1b1-405d-add1-626011369226\" style=\"font-size:1.25rem\"><strong>Brief&nbsp;<\/strong><\/h3>\n\n\n\n<p id=\"block-5f47197a-82c6-4948-bfdf-8d5eb24dedd0\">Smooth and successful implementation of Oracle Retail solutions by SkillNet helps HEMSA&nbsp; drive integrated customer experiences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-c6126b85-1054-4153-8f0f-07a3a4aa3bea\" style=\"font-size:1.25rem\"><strong>About the client<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"424\" height=\"110\" src=\"https:\/\/www.skillnetinc.com\/wp-content\/uploads\/2023\/01\/Hemsa-Logo.webp\" alt=\"\" class=\"wp-image-4590\" srcset=\"https:\/\/www.skillnetinc.com\/wp-content\/uploads\/2023\/01\/Hemsa-Logo.webp 424w, https:\/\/www.skillnetinc.com\/wp-content\/uploads\/2023\/01\/Hemsa-Logo-300x78.webp 300w, https:\/\/www.skillnetinc.com\/wp-content\/uploads\/2023\/01\/Hemsa-Logo-18x5.webp 18w\" sizes=\"(max-width: 424px) 100vw, 424px\" \/><\/figure>\n\n\n\n<p id=\"block-91f5c0c0-cf36-4a67-8e62-f9f19933bbc5\">For 54-years, Mexico\u2019s leading department store HEMSA&nbsp;has been selling a wide variety of products, such as apparel, health, beauty, home appliances, electronics, toys, gifts and school supplies. The retailer prides itself on offering everyday low prices online and across the 26 physical stores.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-13d72f75-4b66-46e2-bdf4-dcfd5d68d2bc\" style=\"font-size:1.25rem\"><strong>Opportunity<\/strong><\/h3>\n\n\n\n<p id=\"block-b19c7e29-98bb-4218-8c85-0f9a374a8f9a\">HEMSA wanted to increase customer engagement by providing customized discounts and offers during busy seasons (back-to-school and holidays). But the limitations of the retail systems meant that it could not support the complex promotions.<\/p>\n\n\n\n<p id=\"block-2ccd5e2f-bf18-4d4e-b3c9-38dd0dae8f9c\">Apart from the challenges in managing complex discounts, HEMSA\u2019s existing POS systems had developed problems which impacted customer check-out. The system had to be continuously restarted during standard credit card transactions.<\/p>\n\n\n\n<p id=\"block-57c2c49c-66df-4c9b-81fc-492bf07cd2b4\">In order to continue to provide customers with smooth in store experiences and customized discounts and offers, HEMSA decided to implement a modern point of sale solutions \u2013 Oracle Retail Solutions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-a4b312cf-09d4-4b8e-9632-f83e26db497c\" style=\"font-size:1.25rem\"><strong>Solution<\/strong><strong>&nbsp;|&nbsp;<\/strong><strong>SkillNet helps HEMSA deploy new hardware and software from Oracle Retail to drive integrated customer experience<\/strong><\/h3>\n\n\n\n<p id=\"block-b975422a-a99b-4134-a5ce-7967d49cf52a\">HEMSA partnered with SkillNet to successfully implement Oracle Retail Xstore Point-of-Service, Oracle Retail Workstation 6 series, Oracle Retail Xstore Office and Oracle Retail Customer Engagement.<\/p>\n\n\n\n<p id=\"block-62d90bd9-56c1-4159-94fb-21210dfd7281\">The modern POS which was capable of omnichannel processes, provided a single view of the customer view and customized promotions. The new solution was centralized and provided real-time sales information. It also had a fully integrated payment solution, with the ability to pay for services and top ups sale.<\/p>\n\n\n\n<p>\u201cHEMSA has improved the customer experience in stores and we are very pleased to have worked together with them on this successful implementation\u201d<\/p>\n\n\n\n<p><strong>Anurag Mehta,<\/strong><br><strong>CEO SkillNet Solutions Inc<\/strong>. <strong>at the time of publication<\/strong><\/p>\n\n\n\n<p>\u201cThe introduction of the Oracle Retail solution delivered by SkillNet has allowed us to completely refresh the customer experience in store\u201d<\/p>\n\n\n\n<p><strong>Francisco Cifuentes, Gerente de Sistemas, HEMSA<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"block-64252100-004a-442a-8581-ce8efe2022c9\" style=\"font-size:1.25rem\"><strong>Benefits | Increased customer engagement &amp; smooth in store experiences<\/strong><\/h3>\n\n\n\n<p id=\"block-81f64c3c-bdc9-45c8-8702-44b6b5f2e495\">Currently, HEMSA has a modern retail system in place. This enables them to<\/p>\n\n\n\n<ul id=\"block-cbb06f6b-1243-45f0-b977-2aa42c373369\" class=\"wp-block-list\">\n<li>Provide richer in store experiences<\/li>\n\n\n\n<li>Effectively manage their busy seasons (back-to-school and holiday seasons) by providing effective discounts and offers<\/li>\n\n\n\n<li>Improve targeted promotions to customers with more complete information of customer trends and ability to execute<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Mexican Retailer HEMSA partners with SkillNet to improve customer engagement [&hellip;]<\/p>","protected":false},"featured_media":6391,"template":"","categories":[5],"class_list":["post-2342","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","category-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HEMSA partners with SkillNet to improve customer engagement - SkillNet Solutions<\/title>\n<meta name=\"description\" content=\"Explore the successful partnership between Hemsa and Skillnet to implement Oracle Retail Xstore Point-of-Service, Oracle Retail Workstation 6 series, Oracle Retail Xstore Office and Oracle Retail Customer Engagement, resulting in increased customer engagment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.skillnetinc.com\/es\/resources\/case-studies\/hemsapartners-with-skillnetto-improvecustomer-engagement\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HEMSA partners with SkillNet to improve customer engagement - 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